In the changing landscape of small town retail and business, Harrisonburg Downtown Renaissance’s Bricks and Clicks program (https://downtownharrisonburg.org/bricksandclicks/ ), helps small businesses thrive. Started in 2016, this innovative program has grown helped many businesses survive the Covid pandemic. Now the helping merchants and restauranters navigate inflation, rising costs and a tight labor market and created a new spin off B-Cubed (https://downtownharrisonburg.org/black-and-brown-owned-businesses-in-downtown-harrisonburg/ )